December 10, 2013
Real Estate Weekly - Ceremony kicks off Miracle on Madison
"The Miracle on Madison Avenue holiday festivities kicked-off with the 2nd annual holiday lighting ceremony 'Light Up The Holidays' on Madison Avenue. Muffie Potter Aston and Courtney Arnot, Miracle on Madison Avenue Chairmen, along with MSKCC president, Martha Vietor Glass flipped the switch to ignite Madison Avenue's 'shooting stars' specially designed for the street lamp poles of the BID between 57th and 86th Streets."
The festivities continued thanks to HFZ Capital Group, who hosted a reception at The Marquand, which currently showcases exquisite and expansive condos for sale on the Upper East Side at 11 East 68th Street.
New York Times - Family Compounds, by Elevator
In New York City, there's an increasing demand for larger living spaces. Families with children, in particular, are interested in replicating "suburban scale" living in an urban environment.
Catering to this desire, developers are designing more spacious living arrangements by combining multiple units into large-scale residences. "This suburban-to-urban trend is driving developers to rethink the layouts of many of their condominiums and to create larger apartments, or configurations conducive to combining units." At 11 East 68th Street, The Marquand, HFZ Capital Group is in discussions with a buyer to merge multiple residences into one, creating a 9,500 square feet home.
Condé Nast Event
The Marquand, in conjunction with Conde´ Nast Traveler, recently celebrated the "2013 Visionaries" and "2013 World Savers" as selected by the publication. Attendees received a "sneak peak" of the luxury condominiums at 11 East 68th Street, while enjoying a festive evening to honor successful "game changers" from around the globe. Notable attendees included graffiti artist eL Seed, Ziel Feldman from HFZ Capital Group, the Foreign Minster of Botswana Tshkedi Khama, as well as other influential participants.
An avid collector, Harry Gurdon Marquand's Madison Avenue mansion was adorned with a wide variety of precious artwork. After his death in 1902, Marquand's house was sold and eventually the site was developed into an apartment building. Today, the luxury condominiums at 11 East 68th Street rest on the original site of Marquand's mansion and is respectfully known as "The Marquand" in tribute to his legacy. The condominium has recently been redeveloped by Shelton, Mindel & Associates and Beyer Blinder Belle and promises to offer the opportunity to live in contemporary luxury.
Call me 'Mansion', New York Times
"The new mansions of Manhattan, and the urban Gatsbys flush enough to buy them, are having a moment, uptown and down." Luxury condominiums at premium price points are taking on a whole new meaning as developers are building more than just your average condo. These extravagant apartments are being referred to as "Mansions", a word that now defines something that is truly unique to New York. As the architects for 11 East 68th Street state, these mansion-style apartments boast "...rooms of a proportion not seen since the Carnegies and Astors."
Parallel Lives, New York Spaces, September issue
"New York is rich in living legends and reinventions, real estate among them." Potential homeowners looking for a glamourous address to call home are now seeing a new trend amongst condos - historic buildings being renovated into modern day mansions. 11 East 68th Street, The Marquand, is one of those pre-war masterpieces being recreated under the watchful eye of design architects Shelton, Mindel and Associates. (insert PDF attached)
July 1, 2013
The Real Deal -"De França's grand design"
Susan De França is the head of the Douglas Elliman Development Marketing team, and she is one of the most recognized faces in the field. According to De França, "I made a promise to Dottie and Howard when I joined them that I would use my best efforts to grow the largest and strongest new development division in the city...I believe we're on our way to doing that.
Gotham Magazine, "A Friendlier Form of Posh"
In recent decades, Manhattanites have transformed Tribeca and the Village into newly desired locales for the choosiest urban professionals. However, with developers working at a fast pace to convert the Upper East Side into a "hip" neighborhood, uptown condominiums are gaining greater appeal.
June 28, 2013
New York Observer, "Just in Time! More Eight-Figure Apartments on the Upper East Side"
11 East 68th Street is a jaw-dropping Upper East Side apartment building offering premium amenities, including "all designer fixtures (Sub-Zero and Wolf, of course), Duravit Happy D toilets, white onyx stone walls and Hauteville limestone floors.
June 27, 2013
Gotham- "Is Uptown the New Downtown"
Until recently, NYC buyers have been more likely to invest in Lower Manhattan real estate opportunities, specifically in the West Village, Soho and Tribeca. But increasingly, a larger number of buyers have become more interested in uptown condominium properties. This upward trend is primarily due to the fact that buyers are now given more flexibility, and a fantastic inventory.
XOP- "The Right Broker"
Marcos Cohen, who has been praised for helping foreigners purchase ideal Manhattan properties, was named "Elliman's top broker for earning the highest gross commission in 2012." When asked about his success rate, Cohen simply states he is "honest and tenacious... look[ing] out for their best interests, whether they are the seller or buyer." When asked about the advice he would give to first-time buyers in NYC, Cohen, a native of Rio de Janeiro, says "one broker can represent you... get somebody who you can trust and who has a good relationship with the community."
Centennial Celebration and Preview of the Marquand
Sales launched at The Marquand, at 11 East 68th Street, with a memorable cocktail party attended by top brokers and other notable guests. The event was hosted by Ziel Feldman and Nir Meir, of HFZ Capital Group, and Douglas Elliman's Howard Lorber. Guests were served hors d'oeuveres and champagne, along with a spectacular, bespoke cake designed by Sylvia Weinstock to replicate the actual building. The Marquand--on the corner of 68th Street and Madison Avenue--is celebrating its 100th birthday.
The Real Deal
Sales [at 11 East 68th Street] have launched at the 13-story residential building, newly renovated by HFZ Capital Group. The four-, five-and six-bedroom homes--Shelton, Mindel & Associates handles the interior design--range in size from 3,795 square feet to more than 6,000 square feet.
June 25, 2013
HFZ's Marquand kicks off sales with new renderings
The Real Deal
The Marquand is undergoing a full restoration by developers HFZ Capital Group, who are transforming 11 East 68th Street into a modern luxury condominium of the utmost caliber. Sales for the property recently kicked off with an exclusive sneak peek, attended by approximately 125 brokers who got a front row seat to the emerging opulence. Shelton, Mindel and Associates and Beyer Blinder Belle Architects designed the 13-story development, and are slated to complete construction in a year and half.
June 25, 2013
Inside a Lee Mindel-Designed $16 Million 5BR at The Marquand
Architect Lee Mindel was "positively drunk on design" when he toured Curbed around an exclusive breakfast reception. The 5-bedroom stunner at The Marquand boasts a coziness that belies the tremendous space, all 4,000 square feet. Furnished in deceptively simple fashion, the model suite showcases the masterworks of the foremost mid-century design tastemakers.
May 30, 2013
The Art of Designing Luxury Model Apartments
The Wall Street Journal
In today's market, high-end consumers of the most sought-after luxury apartments want a turnkey experience: condominiums that come ready-to-wear. Developers are hoping to spark imaginations with some of the biggest names in design. "The less [buyers] have to think about the choices they have, the more likely they are to buy," says Ziel Feldman, founder of HFZ Capital Group, which is responsible for the redevelopment of the Marquand.
April 23, 2013
The Luxury Market Makes a Big Comeback
The Real Deal
As the economy is starting to look bright again, so is the Manhattan luxury residential market: spectacularly so. People are clamoring for luxury condominiums in the best buildings around town. The Upper East Side has always been known for its grand apartments, but most have not been modernized. However, with such a strong demand for modern living, Ziel Feldman's HFZ Capital Group is turning The Marquand -- an 11-story Beaux-Arts building at 11 East 68th Street -- into 30 high-end condos.
April 22, 2013
Condos Race for Space
The Wall Street Journal
11 E. 68th St. has been the preeminent address for luxury apartments on Madison Avenue for the last century; now the building is being renovated on its 100th birthday, transformed into lavishly modern-meets-classic condominiums. Apartments at the exclusive address are being graciously restored to their original size, and the kitchens are now front and center, with counters and walls of Calacatta marble.